**Q: How do I write pages the way AI answers them (questions + direct answers)?**
⚠️ Before you start: back up your site first.
What this fixes:
AI tools and Google’s answer boxes lift short, direct answers to real questions. If your pages bury the answer in a wall of text or use clever headlines instead of plain questions, the tools skip you and quote someone clearer — even when you have the better answer.
Steps:
1. List the real questions your customers ask (“How much does a closing cost?”, “How long does it take?”, “Do I need an attorney to close in South Carolina?”). Use their words, not industry terms.
2. Turn those into headings on the page, written as the actual question.
3. Under each heading, put the answer FIRST — one or two plain sentences that answer it directly — then add detail below. No long wind-up.
4. Add a short FAQ section to the key pages using those questions and answers.
5. Use the FAQ schema block SEO Doctor generated for your site (included in your report below) so Google and the AI tools clearly see the Q&A.
6. Keep answers current; refresh them a few times a year.
How to check it worked:
Key pages have real-question headings with a direct answer right under each one, a FAQ section is live, and Google’s Rich Results Test finds valid FAQ items with no errors.
Tools you may need (free):
– Google Rich Results Test (https://search.google.com/test/rich-results) — confirms the FAQ schema is valid.
– Your customers’ actual questions — pulled from emails, calls, and intake forms.
Common mistakes to avoid:
– Writing headings as clever slogans instead of the plain question people type.
– Burying the answer under a long intro — the answer goes first, detail after.
When to call SEO Doctor:
– The FAQ schema shows errors, or you want help choosing the highest-value questions.
Note: This uses a generated FAQ schema block — SEO Doctor writes and verifies it for your site, the same pattern as the main schema fix.