Be the answer, not the tenth blue link.
People ask full questions now — out loud and in search boxes — and expect one clean answer back. An AEO audit checks whether your site is built to be that answer: quoted in a featured snippet, read by a voice assistant, or cited by an AI engine.
Ranking gets you on the page. Being the answer gets you the click.
A search engine increasingly answers the question itself and credits one source. If that source isn't you, your ranking barely matters — the answer is already given. AEO is about making your pages the cleanest, clearest source for the questions your buyers actually ask.
Whether your pages are built to be quoted.
Question coverage
Whether your site answers the real questions people ask before they hire — clearly, on the right page, in language a person actually uses.
Answer structure
Whether each answer is formatted so an engine can lift it cleanly — a direct response up top, then the detail, not a wall of text it has to guess at.
Structured data
Whether your schema marks up the things engines look for — FAQs, services, location, reviews — so your answers are machine-readable, not just human-readable.
Citation readiness
Whether your facts are stated plainly and backed by signals that make an engine comfortable quoting you as the source.
How this fits with the GEO audit.
They're close cousins. AEO is about being the answer — featured snippets, voice results, and clean citations for specific questions. GEO is the wider question of whether AI engines can find and recommend you at all. Most firms need both, and a full audit covers them together. If you only do one, start with whichever gap is costing you more — and the audit tells you which that is.
See the GEO audit →Two-thirds of searches already end on the page.
When someone asks a question — typed or out loud — the engine increasingly answers it in place. About two-thirds of Google searches now end without a click, which makes the answer box the destination, not a signpost to your site. If your pages aren't built to be the source it lifts from, that moment goes to whoever's are. Cheap to fix early, quietly costly to ignore.
Source: SparkToro / Similarweb, 2026.
Two reports, no retainer.
A plain-English diagnostic of where your answers fall short, and a technical work order your developer can act on. We find it; your webmaster fixes it.
Get Your AEO Audit →AEO audit questions
What is answer engine optimization?
It's structuring your site so search and AI tools can pull a direct answer from it — the snippet at the top of Google, the reply a voice assistant reads aloud, or the source an AI engine cites. The goal is to be the answer, not just a link near it.
How is this different from regular SEO?
SEO works to rank your page. AEO works to get your specific answer chosen and quoted. A page can rank well and still never be the answer, which is why we check them separately.
Can an AEO audit help me get cited by ChatGPT?
It addresses a big part of it. Getting cited depends on clear, quotable answers and recognizable entity signals — both of which the audit checks. The broader visibility question is covered by the GEO audit.
Do you make the changes for me?
No. We're audit only. You get a clear work order written for whoever maintains your site, and we're available if they have questions. No contract, no ongoing fee.
Make your site the answer.
Find out whether search and AI engines can pull a clean answer from your pages — and exactly what to fix if they can't.
Get Your AEO Audit →Want to see how the audit runs? Read our methodology.