**Q: How do I add structured data (schema) to my WordPress site?**
⚠️ Before you start: back up your site first (files + database). If anything breaks, you can restore it and nothing is lost.
What this fixes:
Your site doesn’t yet tell search engines and AI tools who your business is in a language they read, so you can be shown and quoted correctly.
Steps:
1. Use the schema block SEO Doctor generated for your site (included in your report below). We build and verify it for your business — your name, address, phone, and review rating are already filled in.
2. In WordPress, make sure you can add code to your site’s header. A header/footer code plugin does this; a common free one is WPCode (https://wordpress.org/plugins/insert-headers-and-footers/). On a Divi site you can instead use Divi → Theme Options → Integration → “Add code to head area.” 3. Paste the schema block SEO Doctor gave you into the site-wide header area, so it loads on every page.4. Save, then clear your cache if you use a caching plugin.5. Test it: open the Google Rich Results Test (https://search.google.com/test/rich-results), enter your homepage address, and run it. Confirm it finds your business with no red errors.
Tools you may need (all free):
– A header/footer code plugin — for example, WPCode (https://wordpress.org/plugins/insert-headers-and-footers/). Any reputable header-code plugin works; this is just a common one.
– Google Rich Results Test (https://search.google.com/test/rich-results) — checks that Google can read your schema.
– Schema Markup Validator (https://validator.schema.org/) — a second opinion that checks the code against the schema.org standard.
– Google Search Console (https://search.google.com/search-console) — a week or two later, shows whether Google is using your schema across the site.
Common mistakes to avoid:
– Pasting the block into one page instead of the site-wide header, so it only appears on that page.
– Hand-editing the numbers inside the block (like the review rating). Those must match what’s really on your site, so leave them exactly as SEO Doctor set them.
– Forgetting to clear your cache, which can make it look like nothing changed.
When to call SEO Doctor:
– The Rich Results Test shows red errors you don’t understand.
– You can’t find a safe place to add header code on your theme.
– Your business details in the block look wrong or out of date.
NOTE FOR THE WEBMASTER: The schema block itself is provided by SEO Doctor — you don’t write it. Wait for that block from us, then paste it exactly as given.